• Drama: Pinocchio
  • Revised romanization: Pinokio
  • Hangul: 피노키오
  • Director: Jo Soo-Won
  • Writer: Park Hye-Ryun
  • Network: SBS
  • Episodes: 20
  • Release Date: November 12 – January 15, 2015
  • Runtime: Wed. & Thu. 21:55
  • Language: Korean
  • Country: South Korea


As a child, Ha-Myeong (Lee Jong-Suk) grew up in a family with his firefighter father, mother and older brother. Ha-Myeong and his older brother (Yoon Gyun-Sang) both possess higher than normal intellect and are proud of their father. A fire at a waste facility though destroys his family. His mother dies a short time later and Ha-Myeong ends up being scooped out of the ocean by an unknown man (Byun Hee-Bong).
The man that pulls Ha-Myeong out of the ocean is the grandfather of In-Ha (Park Shin-Hye). In-Ha’s grandfather believes Ha-Myeong is his eldest son Dal-Po, who died 30 years ago. Ha-Myeong is then adopted by In-Ha’s grandfather and his name is changed to Dal-Po. In-Ha and Dal-Po now live together as uncle and niece, although they are in the same age range. In-Ha has a Pinocchio Syndrome. Whenever she lies she gets the hiccups. In-Ha and Dal-Po get along well until Dal-Po learns that In-Ha’s mother (Jin Kyung) is the reporter that covered the waste facility fire that destroyed his family. Dal-Po tries to distance himself from In-Ha, but he also develops feelings for her.
Years later, Dal-Po and In-Ha’s family are now living in Seoul. In-Ha attempts to become a reporter like her mother. In-Ha meets her mother for the first time in years at a job interview for MSC Broadcasting Station. Her mother is the person giving her the job interview. In-Ha though fails the job interview. Her mother rejects her because of her Pinocchio Syndrome.
Dal-Po is now driving a taxi to support their family. One day, Dal-Po meets In-Ha’s mother and decides to become a reporter.


  1. “Pinocchio” takes over the Wednesday & Thursday 21:55 time slot previously occupied by “My Lovely Girl” and will be followed by “Hyde Jekyll, Me” January 21, 2015.
  2. Actor Kim Woo-Bin was offered the lead male role, but declined due to scheduling.
  3. First script reading took place October, 2014 at SBS Production Center in Ilsan, South Korea.
  4. According to SidusHQ (production company for “Pinocchio”), “Pinocchio” sold to Youku Tudou Inc in China for $280,000 USD per episode. That’s the highest price per episode for a Korean drama to date, surpassing “My Lovely Girl,” which recently sold for $200,000 USD per episode.
  5. Actor Yoon Sang-Hyun makes a cameo appearance in ep.11. He plays Attorney Cha Kwan-Woo, which is the same character from 2013 SBS drama series “I Can Hear Your Voice.” Pinocchio’s director Jo Soo-Won, screenwriter Park Hye-Ryun, actor Lee Jong-Suk & Yoon Sang-Hyun all worked together in “I Can Hear Your Voice.”
 Episode 1 – 20 UsersCloud TusFiles Uptobox


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